Task 2c

i) Identify Opportunities for Self-Development

In this team, I will be taking the role of assistant director. I have the opportunity to self develop my skills as an individual. I have to document the progress being made through the production schedule, inspecting the cast and the crew, using call sheets, health and safety on set, and ensuring the conditions are met in order to begin filming. I have to maintain being organised and maintain contact with the director.

ii) New skills

This gives me the opportunity to learn new skills such as learning to do stop-motion animation and rotoscoping since I have never learned these techniques before so I have learned these techniques through video tutorials on YouTube. During my experience with negotiating with the client we had to communicate with the client in order to understand how creative we can be whilst keeping to the client's demands.

iii) Multi-skilling

This gives me the opportunity to demonstrate multi-skilling. Which means that the role I am taking as an individual requires a variety of skills such as being organised which is essential. Communication is another one of the skills that is used mostly seeing as to how you need to manage the cast and keep in constant contact with the director. 

iv) Contribution to project brief

My contribution to the project brief is that I am the assistant director for the production of these idents and I will make sure that the conditions to film will be met and call sheets will be prepared in time with the schedule.

Storyboards

Expected duration will be 15-20 seconds.

Production Diary

Production Diary 25th April 2017

We pitched our chosen theme for the suite of idents for the Christ The King YouTube channel. We covered the theme which was community and we discussed what is going to be within each ident and it was simple because we revised our ideas in the previous team meeting so that the four idents were similar to the theme we have chosen. We also handed the client the production plan which included the logo designs, budget, production schedule, potential problems and solutions. We had to pitch in under 5 mins so there was a considerable amount of pressure on our part but we covered everything else and our ideas were consistent.

Production Diary 26th April 2017

The next day after we pitched our ideas to the client, we received feedback from our client. We didn't know what to improve on because  there wasn't enough time for us to receive ours so we will be waiting for when he gives us feedback. In the meantime we are working on the pre-production for our  suite of idents due for the 3rd April.

Individual Pitch Idea

Easter work Production Plan Question 5 and 6

3(v)Potential Problems

One potential problem will be the budget because we might over spend which will disrupt the production therefore preventing us from fishing the project by the deadline. Another potential problem is that we might encounter is that we might have booked out faulty equipment which would lead to damaging the camera. The footage may not look professional due to our use of stop motion or the idea may not be strong enough to fulfil the brief.  The weather may be a potential threat because the rain would damage the camera. Another potential problem is that our idea may violate legal and ethical regulations.

3(vi)Potential Solutions

In retaliation to the budget problem, we will be using college equipment to shoot our product. To counter having faulty equipment, we will check the equipment that we booked and request a replacement in case we encounter it. In order to make the product better we will have to scrutinise the idea through test runs so that we get the concept and we will be able to know what to film and when to film it. In order to deal with the weather issue we will have to reschedule which would lead to overrunning. In retaliation to these regulatory constraints, we will go over our idea to ensure it doesn't offend any religions otherwise lawsuits will occur.

Easter Work Task 2b Reflective Article Question 1 and 2

2B(I)

We had a meeting with the client on Tuesday 30th march 2017 in order to discuss information regarding the brief that was set for us. It is important to consult with the client because by doing so, you will be able to know how creative you can be whilst keeping to the clients preferences. It is also important to consult with the client because that way you will be able to discuss the brief and the ideas within the brief. You will also be able to acquire information regarding what the client wants to see in the project. The client's name was David Pearson and we had to sit in our production teams to negotiate with the client in terms of what he wanted specifically and how creative we could be with these idents. We negotiated the fact that the idents could not be seasonal because there was no snow for winter, not enough sun for summer and no red leaves for autumn. So the client agreed that these idents don’t have to be seasonal anymore given the limitation.  Our second concern with the brief was the duration because we thought that it would be better if the duration could be shorter because our idents didn’t last as long as 30 seconds but our ideas were imaginative so therefore, we thought it would be a good idea to shorten the duration.

2B(II)

During the negotiation process, there is always a degree of discretion with the client which means how creative we can be as long as we take the client’s ideas and suggestions into account in other words, David Pearson stated that we didn’t have to use only white and purple in our idents we could use a variety of colours but he wants to keep the colour scheme of the logo. He also stated that he wanted stakeholders, students, and the parents to perceive the college as formal so that limited the extent of our creativity since most of our ideas were formal but they weren’t engaging enough to entertain the target audience and fulfil the brief. There must be a degree of discretion in terms of negotiating with the client because it will allow you think about what the client wants along with how creative you want to be. If we bypass the boundary of how much we can be creative, then there is too much discretion which will lead to the brief being unfulfilled. We must take the client's expectations into consideration whilst thinking about how creative we can be in creating this project.

Task 3A

This is the moodboard around the theme that I have chosen from my mind map. These images reflect on the theme, tone, and the brand identity. The theme I have chosen is freedom outside of the college environment. The tone for these idents are supposed to be cheerful, relieving and calming. The identity I hope to create with these idents is a sociable, enthusiastic, and a joyful identity.